Speed to Lead · For owner-operators

They filled out your form. It calls them in seconds.

Q: Does it text every lead?

It calls every lead who left a phone number, during the day in your time zone. It texts only the ones who ticked the box on the form agreeing to be texted; carriers require that. You get the alert on every lead either way.

Q: Does this include the missed-call text-back?

Yes. Same number, same setup. Missed calls get a text too.

The person who just sent a request on your website is about to send one to the next guy too. Your receptionist calls them before they do, books the job, and texts you the details. Missed the call? They get a text and the lead is on your phone.

Get set up → See how it works

✓ Calls the lead in seconds ✓ Books the job, texts you ✓ Missed calls texted too ✓ No contract

01How it works

The first one to call back gets the job.

Most owners see a website lead hours later, in an email, after the job went to whoever called first. The studies on this are blunt: reach them inside five minutes and you are far more likely to get them; wait half an hour and the odds fall off a cliff. This calls in seconds.

Someone sends the form on your site

Name, number, what they need. The same contact form your Steady Craft site already has.

Your receptionist calls them, in seconds

"Hi Dave, this is the assistant for Barr's Pressure Solutions. You just sent us a message on our website, so I'm calling right back." It confirms what they need, offers two times, and books it. No answer? They get a text from your business instead.

You get the details on your phone

Name, number, what they wanted, the time they picked. As a text, with a number you can tap. Their replies come to your cell too.

02By the numbers

The clock, measured.

Two of the most-cited studies on lead response, and what homeowners say they expect today.

21x

more likely to reach and qualify a web lead at five minutes than at thirty. The odds fall off a cliff after that.

42 hrs

the average time it takes a company to respond to a web lead. Only 37% respond within an hour; 23% never respond at all.

56%

of homeowners expect a response within the hour, and 28% expect one immediately.

Sources: Lead Response Management Study, 15,000+ leads and 100,000 call attempts over three years · Harvard Business Review, audit of 2,241 US companies, 2011 · Jobber Home Service Trends Report, 2026

03Pricing

A receptionist that works your website, not just your phone.

Same voice as the AI Receptionist, pointed at the form. Missed-call text-back is included, so calls you can't take get a text too.

Speed to Lead

$199/mo

+ $299 one-time setup. Flat monthly, no per-call or per-text charges.

Your receptionist calls every website lead within seconds, 8am to 9pm your time
Confirms the job, offers two times, books it
Every lead on your cell: name, number, what they wanted, the slot
No answer? The lead gets a text from your business
Missed-call text-back included
Your wording, your business name
Replies forwarded to your cell
Carrier registration filed for you (about a week)
Needs a Steady Craft website. No contract. Cancel anytime.

Get set up →

Want your phone answered too? Add the AI Receptionist: $149 a month, picks up, books the job, texts you the details. Only need missed calls covered? Text-back is $49.

04Straight answers

Questions.

What happens when someone fills out the form on my site?+

Within seconds your receptionist calls them, says who it is and why, confirms what they need, and books a time. You get a text with the name, number, what they wanted, and the slot. If they don't pick up, it leaves one short message, they get a text from your business, and the lead is on your phone to call.

Does it call every lead?+

Every lead who left a phone number, between 8am and 9pm in your time zone. Leads that come in overnight get the text and the alert; you call them in the morning. It texts only the ones who ticked the box on the form agreeing to be texted; carriers require that, and your site already has the box.

Does it say it's a robot?+

It opens as "the assistant for [your business]" and if anyone asks, it says it's automated and keeps helping. It never pretends to be a named person. Most leads care that someone called back in under a minute.

Do I have to change my phone number?+

No. The texts go out from a local number set up for your business, with your business name in the message. Replies come to your cell.

Does this include the missed-call text-back?+

Yes. Same number, same setup. When you don't pick up, the caller gets a text too. Forwarding your line for that is optional.

What does the setup fee cover?+

Building the receptionist for your business (services, hours, area, what it may quote), registering your business with the carriers so the texts go out as you, a local number in your area code, and connecting your website's form. One-time, never recurs.

Why does it take a week to start?+

Carriers make every business register before it can text customers. We file the paperwork under your business and it usually clears in about a week.

Can I cancel?+

Anytime. No contract and no minimum term.

05Get set up

Start today. Pay on the next screen.

Tell us the business and your cell. You pay the $299 setup and first month, then we build your receptionist, register your business with the carriers, set up your number, and connect your site's form.